Content Strategy for the Web by Kristina Halvorson
Content Strategy for the Web Kristina Halvorson ebook
ISBN: 0321620062, 9780321620064
Publisher: New Riders Press
A content strategy is required to succeed. More brands are bringing more content in their web presence – to help customers make the right choice. One needs to know and plan ahead in all consideration when it comes to the content published or to be published online. Help users play with the features on teh site, help them discover. Contemporary websites offer more than just information about your company, contact information, and your product offerings. While the company’s New York, LA and Dallas offices are to bear the brunt of the cuts, the company’s CEO Mark Pincus said the impact of the layoffs will be felt across every group in the company. Content post panda update is nearly king then? Furthermore to knowing the content strategy, there are some other factors that will help your website to be more productive and popular. Content strategy can be tough if your product or service is not sexy but it is a must for your SEO development. By writing great content with no keyword stuffing, the aim is that people will gladly share your links – so you need to make sure that you use eye-catching headings and that you give real attention to quality. I personally think it’s a sad example of sexism on the web, but my responsibility on the blog is to note valuable strategies, and this one certainly can deliver. Farmville creator Zynga is to lay off 18pc of its workforce – approximately 520 people – as part of a dramatic restructure to transform the company from a web company into more of a social and multiplayer operation. Pro-Active Reputation Management Featured Content. Content Strategy is a very hot topic nowadays.
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