Zona de Azar Las Vegas – Aristocrat Brings World’s Best Licensed Titles to G2E 2011.

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Las Vegas.- www.zonadeazar.com All around the globe, Aristocrat creates the world’s greatest gaming experience every day. At G2E 2011, Aristocrat will show how that experience is created with the most exciting lineup of licensed game titles anywhere.

G2E 2011 marks the triumphant return of Zorro™! Players everywhere have loved Aristocrat’s Zorro game, one of the company’s top-performing titles for years. Now the hero is back in Zorro: The Legend Returns™ and in Zorro: The Mask & The Rose™. Housed in the VIRIDIAN Hybrid™ cabinet with Aristocrat’s exclusive and dynamic Nteractiv™ LCD buttons, both new Zorro games are three-level progressives with five different features.

Tarzan® Lord of the Jungle™ is hands-down one of the top performing games in North America. At G2E, the journey continues with Tarzan the Adventures Return™, with incredible, all-new features. Aristocrat will also be unveiling an additional new Tarzan link.

Aristocrat invites players to accept a mission on the newest entertainment-style exciting video slot, Mission: Impossible™, which features a wide area progressive with a $250,000 top award and with three local area progressive jackpots and six pulse-pounding bonus features. It is housed in the stunning VERVE hd™ cabinet and utilizes a 31.5” portrait monitor.

The top performing Jaws™ slot series introduces its fourth title in Jaws Bounty Hunter™. This proven top-performing licensed theme game is better than ever with a new chair which enhanced the players audio experience.

The “Ghost Who Walks” will soon be leaving his legendary Good Mark at casinos everywhere, because Aristocrat is bringing the myth of The Phantom® to life in a new Class III video slot game that is as fun and exciting as the comic strip itself. This game has done extremely well in Australia for the past five months, and is now making its North America debut.

See the incredible licensed titles that give players the best gaming experience every day only in Aristocrat’s booth #1141.

Aristocrat Technologies Inc. is a subsidiary of Aristocrat Leisure Limited (ASX: ALL), a leading global provider of gaming solutions. The Company is licensed by more than 200 regulators and its products and services are available in more than 90 countries around the world. Aristocrat offers a diverse range of products and services including electronic gaming machines and casino management systems. For further information visit the company’s website at www.aristocratgaming.com.

Editó: www.zonadeazar.com @_fonta

Zona de Azar Las Vegas – Bally Continues Innovation Award Streak.

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Las Vegas.- www.zonadeazar.com Bally Continues Innovation Award Streak with Four HOT Awards for Trailblazing Systems Products.

Bally Technologies, Inc. (NYSE: BYI), a leader in slots, video machines, casino-management, mobile applications, and server-based systems for the global gaming industry, today announced it won four awards  in Casino Enterprise Management’s second annual Hospitality Operations Technology (HOT) Awards.

The HOT Awards honor leading gaming-technology products that make a positive difference in a casino-hotel’s operations. Bally won four of the six categories, and was the only gaming manufacturer to win an award.

A panel of expert judges, including several gaming and hospitality executives, evaluated the award submissions. Bally’s winning products are:

“We are proud to have four more wins to add to our collection,” said Bally Technologies’ Chief Executive Officer Richard Haddrill. “Over the past three years, Bally has won more than 35 awards for innovation − a true testament to the work being done here. Our forward-thinking team is continuously innovating solutions for trailblazing technologies that ensure our customers can provide their guests with exceptional service, an exciting gaming experience, and most of all, a good return-on-investment.”

STM is a browser-based dispatch system that interfaces with handheld smart devices such as the iPhone® and iPad® for faster routing of casino-floor personnel to customers. When a service request is generated through the system such as a machine malfunction or patron pressing the service button, casino personnel closest to the patron are immediately notified, increasing the efficiency of casino operations and customer satisfaction.

Bally’s new TableView Chip Recognition is a cutting-edge table-games technology that employs high-tech cameras to identify and track a casino’s existing chips being wagered at the gaming tables. This provides casino operators with the ability to perform instant table audits and advanced patron tracking and is seamlessly integrated into existing installations of TableView, a real-time table-rating and player-tracking solution for entering real-time player ratings, requesting chips fills and credits, inputing table closers, issuing comps and markers, and changing the table shift.

iVIEW DM is  an on-device marketing tool that delivers content to players on the main game screen or the top game display with picture-in-picture capability. This backward-compatible player-user-interface works on all gaming evices that have a touch-enabled video monitor, including non-Bally games from any manufacturer. When combined with Elite Bonsuing Suite, which features nine different apps including floor-wide bonusing events, this powerful synergistic combination is designed to keep players in their seats and instantly reward them at the point-of-play.

CoolSign media-management software delivers the gaming industry’s most comprehensive digital-signage solutions to help stimulate increased guest spending by providing an enhanced guest experience. Bally CoolSign is fully integrated into all of Bally Systems products, allowing the operator to display information such as jackpot winners, unique system-driven messages, and floor-wide bonusing events that are generated through Elite Bonusing Suite.

Over the past three years, Bally Technologies has won more than 35 awards for product innovation, as well as international awards for customer service and support and for being the most innovative gaming-technology manufacturer.

About Bally Technologies, Inc. With a history dating back to 1932, Las Vegas-based Bally Technologies designs, manufactures, operates and distributes advanced gaming devices, systems and technology solutions worldwide. Bally’s product line includes reel-spinning slot machines, video slots, wide-area progressives, mobile applications, and Class II, lottery and central determination games and platforms. As the world’s No. 1 gaming-systems company, Bally also offers an array of casino management, slot accounting, bonusing, cashless and table management solutions. For more information, please contact Laura Olson-Reyes, Director of Corporate Communications, at 702-584-7742, or visithttp://www.BallyTech.com.

Editó: www.zonadeazar.com @_fonta