Archivo para la categoría ‘Backpacker 2.0’

PLURK, YOU TUBE, HOSTEL COLONIAL, BUENOS AIRES Y LAS REDES SOCIALES

Hace ya casi 3 años que escribo el blog de Hostel Colonial y casi 2 años que participo activamente y utilizo redes sociales como puntos de contacto, algunos devenidos en amistades en el mundo real y también como parte de una estrategia de marketing viral para el hostel, de la que ya he escrito varios posts.
Aquellos que leen el blog asiduamente o bien los que tienen una suscripción de Feedburner, saben que pueden contactar a Hostel Colonial en Twitter, Pownce, Jaiku, Orkut, Last.fm, Hi5, Flickr, Picasa y también en Plurk y en Blip.fm , redes de las que voy a contarles algunas cosas en este y en el próximo post.
Lamentablemente ya no estamos en Facebook, pues la cuenta fue deshabilitada por un administrador sin que mediara la posibilidad de un feedback correcto ya que nunca respondieron a mis consultas y así fué como luego de 1 año se perdieron 1118 contactos, 300 fotos del hostel y de Buenos Aires, suscripciones, videos, acciones solidarias, participación en grupos y lo más importante, una red de casi 400 hostels de todo el mundo, bien, para mí Facebook fué mucho trabajo que no ha sido respetado, por eso tampoco merece mi respeto ni la apertura de una nueva cuenta.
Volviendo a las redes que sí utilizo, hace unos meses me suscribí a Plurk y me atrapó, justo en ese tiempo Twitter estaba prácticamente todo el día “over capacity” y si bien muchos contactos eran viejos conocidos, se produjo una gran cantidad de nuevos amigos y una interacción realmente fluída, uno de ellos, Rodolfo Augsburger, @Collide para aquellos que así lo conocen, se vino de Rosario a Buenos Aires, precisamente al evento Día de Weblogs que se realizó en Agosto en la Universidad de Palermo, paseó por la ciudad y se alojó a pesar de su desconocimiento de la dinámica de un hostel, obviamente en Hostel Colonial.
Realmente sigo convencido que las redes sociales o social networks como prefieran, bien utilizadas, son una herramienta increíble, que nos permite y permitirá volver a relacionarnos en la vida cotidiana, dándole un perfil realmente social desde el punto de vista de la construcción de ese entramado, pasando del username y el avatar a los individuos que realmente somos.
Todo esto viene a colación del post que escribió Rodolfo en su blog y que pueden leer aquí y el video que filmó de nuestras intalaciones, creo que estamos haciendo las cosas bien. Gracias.
El blog de @Collide
El video

HOSTEL COLONIAL – BACKPACKER 2.0 INTERVIEW

How started to relate with Web 2.0?
It was a kind of search, an alternate way. The options were handled for a business like ours (the hostel, not the restaurants) were exhausted, repeated constantly and with reduce margin to experiment.

It was then that you decided to open a blog?
It was in late 2005, but really didn´t know what it was but thought it could become a powerful tool: Information every days, every time, photos, music, videos, tools, services on line, and I´m not wrong.

Why not think you were wrong?
Because you would twittering with Biz Stone and I would be watering my turnips.

Ja,Ja,Ja, You know who is Biz Stone?
Yes, it’s the son who had Bizz Ligthyear and Sharon Stone, but ran out of batteries and was unable to give his surname. No, seriously, of course I know who is Biz Stone, I have said TWITTERING.

You are crazy man, well – You think of Twitter?
I think it´s the “Social Network” in Argentina, is the tool used by many professionals and already surpasses Facebook and all others, but sometimes, many times, its operation is a real shit.

So why use them?
Because we are like flies, we like shit. I really think that using Twitter build a community, many cool people and fortunately many of them are my virtual friends, the list exceeds five hundred people.

Yeah, a large number of followers, you think that Facebook, Jaiku, My Space, Digg or Pownce this doesn´t happen?
Sure, Facebook is very complete but smell like College spirit, Pownce is very good, but it´s people empty, My Space, ugghhh!! and Jaiku is Twitter by Larry and Sergei, is like a Ferrari manufactured in China, isn´t a Ferrari. Sorry, is what I believe.
I should also clarify that I use all of them.

Biz, Larry, Sergei, Mark Zuckerberg of Facebook, what think about all of them?
I admire his work, at one point as revolutionary as it was in its time the work of Bill Gates and Steve Jobs, 30 years ago.

Only that?
No, also admire your bank accounts.

What was most difficult to work on the blog?
Definitely it was more work to achieve the positioning, gain credibility since we published into the blog, try each post will be interesting for different targets and have a significant number of contacts within the Social Networks, and also manage the HTML and SEO tools.

You are putting serious, we are interested to talk about Technorati?
Oh, yes, I´m grateful to Technorati, formerly just a stupid and now thanks to these dudes I have achieved as a stupid with many authority.
Technorati is very important for the positioning of a blog, it´s actually very important to me, but no more than other tools, I believe that Social Networks are incredible to develop a strategy for viral marketing for example.


How you can use a backpacker full-featured Web 2.0?
The ways are several, but they go toward the same goal: Selectivity.
It´s very important to choose the blogs (Hostel Colonial Blog is my blog) that will read to undertake their trip, tested and using various tools and discard those that aren´t useful.
It´s also important that can meet wireless technology and travelling with her, I think they are indispensable: smartphone, laptop, IPod and handhelds, which can achieve.

You think you are a reference for other hostels?
No, I´m only a reference for myself in front of the mirror, if you say that I´m proud and I would become a real idiot, but I´m not going to discuss the thinking of others, if you want to become “The 2.0 Hostel Guru”, it´s ok, and I´m looking for a consultant offices.

What do you think will happen in the coming years?
Share content will no longer be attractive. I believe that the search will for generate content in a participatory manner. In what I mean by this? You have some notes to the bass, I can put the notes of my guitar, but why not us together to make a song? There will be a new interpretation of the concept involution, back to neighborhood, we will have to find in the streets and establish relationships as we did 20 years ago, only thanks to the Internet “Web 2.0 is only involution, but I like it”. Think, definitely going to be that way. I think it’s a thought completely disruptive.

Wow, I like what you say, we are in tune. Thank you men.

What are your last words?
They are not mine, are my wife words: WHAT ARE YOU FUCK DOING?

HOSTEL COLONIAL AND THE PRIDE OF BEING THE COVER OF BACKPACKER 2.0 MAGAZINE

As I had anticipated, here we are. Hostel Colonial acknowledged as hostel 2.0 in South America. In the coming days will publish the interview by Alex Troy.

HOSTEL COLONIAL – THE COVER NOTE IN BACKPACKER 2.0 MAGAZINE

January 20, 2008. It´s the day that will be published later Backpacker 2.0 Magazine, the first issue, an Alex Troy idea, Type Trip Comm. Inc. CEO, former backpacker, Internet addicted, new technologies analyst and dedicated in four last years to the social networks development.
Hostel Colonial was selected in the first issue of the journal to become the top cover note. Also for the launch of the product I was interviewed by Alex Troy on the development work on the Web 2.0 for the hostel also for restaurants that belong to the group of which I´m a General Manager.
Alex Troy became interested to the work of this blog and the hostel as a company in connection with various social networks through IZEA, Blogger’s Choice Awards organizer and from then on it was only able to contact us.
The telephone interview was very interesting and sharp, acid humor as I like and some reflections on the roads that will take shortly.
It might seem strange until (actually that was my first impression) a 2.0 material is printed on paper, but as Alex said to me: “I´m tired and I never tire of seeing backpackers in different cities in the world with the Lonely Planet stuck in their hands”.
It´s the first advertisement, I think that there will be more when it receives the magazine. Bacpacker 2.0, travel, high technology, blogs, photos, vídeos and social networks, we will see what it´s.


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